As we enter a new year, and indeed a new decade, we are faced with a number of new possibilities, but also new challenges.

According to the economists we are entering into phase two of the recession and the old adage of getting worse before it gets better is a real possibility for us in the skills sector. With a general election fast approaching, there is a renewed emphasis on squeezing public expenditure. There appears to be a competition going on between the political parties on who can cut public expenditure the most, yet have the least impact on public services. This very much puts funding for training into the spotlight.

With that said, we are already in active dialogue with the political parties to fight the corner for public funding focused on the needs of employers. It is clear that whichever party gets in, Apprenticeships will be the flagship training programme. This is good news for a sector built of vocational qualifications.

There is clear evidence that Apprenticeships provide the best route for young people into the industry by giving them structured training and real work experience. They also provide employers with the opportunity to get to know and shape the people that they need for the future.

The good news is that the role of Sector Skills Councils as the coordinated voice of employers has been reaffirmed by both the Labour and Conservative parties; and in fact the Conservatives see employer leadership as crucial to the continued rationalisation of the skills landscape.

Of course a major weapon in our armoury is our National Skills Academy, set up to bring together public, employer and individual investment to achieve best value for money and ensure the best training available. We are proactively promoting the Academy to politicians as the most cost effective way of getting funding into skills delivery where it is really needed.

Looking forward, the new Qualifications and Credit Framework finally becomes the only game in town after the end of this year, enabling employers to access bite sized learning credits – something we have been lobbying for a long time. In addition, only qualifications approved by us will get on the new Framework, meaning that only qualifications that are approved by employers may be eligible for public funding.

And not forgetting the launch of the Diploma in Sport and Active Leisure in September. A major part of the 14-19 education reform, the Diploma will offer young people the opportunity to combine both class work and hands-on experience giving them the a fully rounded education through a number of learning methods within both the classroom and the workplace. We have ensured that employers have been fully engaged through the development of the Diploma and can be confident that the content is right, what employers are looking for, and yet is still suitable to go on to college and university if that is the ultimate goal.

So what a year we have in front of us. Last year was all about the relicensing process, this year is about delivering our strategic objectives. With that said, we still need employers to engage with us, now more than ever, with your support we can continue to pressure the government to fund the qualifications and training that are important to our sector. Once you’ve help us to shape them of course.

With a new licence as the Sector Skills Council (SSC) representing playwork and other sections of the active learning, leisure and well being sector we are embarking on a new strategy for Playwork Education, Training and Qualifications while reaffirming our commitment to a qualified workforce.

In an era in which government itself has set targets to reach the top eight in the international ranking for world skills and to professionalise all sections of the children’s workforce in England our sector has its work cut out.  Only a third of the workforce is qualified to level 3 in playwork, and we have very few HE institutions providing graduate opportunities for playworkers.

In England there have been many policy advances for children and young people under the auspices of the Every Child Matters banner including the Children Act and the Children’s Plan.  All of these developments have had a strategic implication for playworkers but it was really in the 2020 Workforce Strategy that we saw a real commitment to the playwork workforce.  Funding to qualify 4000 playworkers to level 3, a leadership and management programme at graduate level, and research into the position and potential for a graduate workforce.

Our Sector Qualifications Strategy is providing the framework for playwork qualifications that will be accessible and challenging for the new recruit, the experienced worker and the fully competent practitioner alike.  At levels 2, 3 and 4 they will begin populating the Credit and Qualifications Framework from January 2010.  Underpinning these qualifications in the future will be a new suite of National Occupational Standards – the building blocks for all sector training and qualifications – that include new units for adventure play, integrated working, working as a Play Ranger and playwork with under 5s.

How do we know these standards and qualifications will be ‘fit for purpose’?  Well, because we develop them with the sector and we quality assure them with a peer led process of endorsement and approval involving employers and other stakeholders at every stage.

As we move towards 2010 and a new election we think the sector is in a very strong position.  play and playwork is now integral to children’s services and children’s workforce policy and those gains must continue with the next government, who ever that may be.  The lives of children and well being of our society depends on it.

At SkillsActive we will continue to play our part as the SSC for playwork, working with the sector, government and our partners towards the development of a workforce qualified with the skills, knowledge and understanding to deliverer a truly professional service for children, young people and their families.